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84 Comments

  1. Wow! Ankit, what an awesome article you have put forward.

    I appreciate the fact that you’ve put in front of us an interesting new topic that most of us had no idea about.

    Really as a normal consumer, I thought Google as a site to search something we want, you just changed my perception by letting us know that it is a tool to analyse our competition.

    I’m very fond of both the other tools, Keyword Inspector and SEMRush… I’m more inclined towards using SEMRush as I can search in bulk for all my keywords.

    Would be glad if you could come up with such articles all the time.

    You’ve just raised the bar for Indian bloggers in term of researching a topic and writing such a detailed article.

    Have a great day!

    1. Ankit Singla says:

      Hi Abhishek,

      Thanks a lot for your value adding comment. I really appreciate your kind words.

      Every blogger must know about the keyword competition and that’s why I tried to share my thoughts about it. I hope this article will help many other bloggers to do effective keyword research.

      We all use Google as search engine only but for blogger and internet marketers it’s a great tool which shows the details of our competitors. I really like Google suggestion feature which shows really profitable keywords in instant search and at the end of every search results too. I always include those keywords into my articles. It makes my content more keyword rich that helps in better ranking. What do you think about it?

      You said it right bro. Nothing can be better than SEMrush. All the tools it offers are incredible and I don’t hesitate to say that I’m happy SEMrush user. BTW, What you like the most about SEMrush?

      I’ll always try to come up with more interesting topics and helpful guides.

      Thanks for your appreciation and your presence here means a lot to me. Keep sharing your views bro.

      Have a great weekend.

      Best Regards,
      – Ankit

  2. Thanks for giving this useful info.

    I am using Google keyword planner and long tail pro to find better keyword for my articles.

    I want to know that how much density of keyword is needed into article for better SEO.

    1. Ankit Singla says:

      Hi Krunal,

      I prefer to keep keyword density under 1-2% but it really doesn’t matter if you write naturally. Don’t think about keyword density much. You must focus on providing useful stuff to your audience and write the content naturally.

      Thanks for talking about Long tail pro. I heard a lot about this tool but haven’t tried it yet. Would you please share your experience of using Long tail pro for keyword research?

      Thanks for your comment.
      – Ankit

  3. Hi Ankit Bro,

    This was really a nice article !! Keyword selection is the most difficult work in the entire blogging process, this i feel. If you select the good keyword, your more than 60% works get done else this lead to failure too.

    You’ve mentioned few great tips here like use the chrome in Incognito mode and allintitle. These methods were new to me and i’ll definitely use those. I have bookmarked this article for further reading too.

    Thanks for sharing this.

    Thanks,
    Ashutosh

    1. Ankit Singla says:

      Hi Ashutosh,

      Thanks for stopping by. I appreciate your presence here.

      You are right about the keyword selection. If you don’t know how to find the profitable keywords for your business, then you really can’t expect success. If you have the information then you must also target the right keywords to reach that information to the right people. Whole Internet marketing is the game of effective keyword research only.

      Using chrome in incognito windows helps to get the exact search results without personalized results. I like to use allinurl and allintitle functions because it helps a lot in competition analysis.

      It seems that you have good knowledge about keyword research. I would really like to know from you how you find your targeted keywords? Please share your knowledge here.

      Thanks for all of your support. Keep visiting 🙂

      Best Regards!
      -Ankit

  4. Hi Ankit,

    I can say no bigger a word than this that I have bookmarked the post for future references..Its a wonderful post with great insights to finding the keyword difficulty level with the free and perfect tool “the Google keyword planner”.

    I liked the way finding the best keywords by using special functions like allinurl and allintitle..this is an aspect I had not considered anytime soon and I guess most bloggers too will agree with me.

    This has been a easy tutorial to keyword difficulty analysis using keyword planner too tool.

    1. Ankit Singla says:

      Hey Swadhin,

      Thanks so much for bookmarking the page. I really appreciate it.

      Google keyword planner can be used for various purposes like I mainly use it to find secondary keywords for my articles. It gives clear insight on what search terms people use to find a particular topic. I use those terms into my articles which helps me to reach my information to the people who are hungry for that.

      Allinurl and allintitle functions really help to do effective competition analyse. I always do it and also recommend others to use it. Do let me know which method you actually use to find your profitable keywords? Do you check keywords difficulty or not? If not, then start doing it from now 😉

      I’m glad that you liked this article. Thanks for being here.
      – Ankit

  5. Ankit, it worth giving your time to make such wonderful piece of good length article..it will definately help newbies to follow the right path to take up their personal blogs 🙂

    1. Ankit Singla says:

      Yes, it took a lot of time to craft this post and I’m glad that you liked it.

      BTW, how do you check keywords difficulty? Do let me know, Nitin.

      Thanks,
      Ankit

  6. Great Analysis for keyword difficulty previously i was using keywordrevealer now just subscribed to semrush now i’ll also have premium gold keywords 😀

    1. Ankit Singla says:

      Hey Shreya,

      Thanks for letting me know about KeywordRevealer. I have never used it before. Hopefully I’ll check it now.

      Would you please share your experience of using KeywordRevealer?

      I’m glad to know that you subscribed to SEMrush. Make effective use of it and best of luck for everything 🙂

      Best Regards,
      – Ankit

  7. Harish Bali says:

    I agree with your point of view completely that a well thought out key word research strategy can do justice to ranking. Useful tips and methods shared by you for people like me and many others out there, who have AON of less than a year or 2 years.

    Appreciate your insight into the whole thing…

    1. Ankit Singla says:

      Glad, you liked it 🙂

  8. Hey Ankit,
    Thanks for such an informative guide. I’m using SEMrush from last one month and all i can say, it’s amazing. It’s a must tool for every blogger. Thanks for Keyword Inspector, i just checked it and found I’m ranking Ist page of Google.com. It’s very helpful to check ranking of keyword in a particular region.

    Keep doing the awesome work.

    ~
    Brian

    1. Ankit Singla says:

      Hi Brian,

      I’m glad to know that you use SEMrush. Surely it’s a must tool for every serious blogger.

      It’s great that you are ranking well in search results. Keep doing your great work and best of luck for your future projects.

      Best Regards!
      – Ankit

  9. Hey Ankit !

    It’s first time I’m here and believe me you have got one more loyal reader. It was quite impressive and very informative post. I have used all of these three methods. Google Keyword Planner is no doubt best keyword research tool which offers many premium like features at the cost of nothing but one is required to have all those skills to use it effectively.

    However, I often have doubt over the authenticity of Keyword Inspector and I don’t think its worth your time. But when it comes to SEMRush, it is definitely one tool that can help you rule in SEO world.

    Coming back to post, all I can say that it was something of quality that I expect from many bloggers but rarely get it at other places.

    Thanks for sharing ! 🙂

    1. Ankit Singla says:

      Hey Rahul,

      Welcome to my blog and I’m glad you liked the content.

      I’m also a great fan of Keyword Planner tool and I use it all the time for keyword research. You said it right that one must know how to make effective use of it. It’s always into my favorite tools list.

      I talked about keyword inspector to let my audience about the various possible methods to check keyword difficulty. However I always recommend SEMrush to every serious blogger or internet marketer. I’m personally using it and believe me it’s worth every penny.

      BTW, which of these 3 tools you use the most to check your keywords difficulty and what mainly you like about that particular tool? I prefer Keyword planner and SEMrush both. What about you?

      Thanks for your appreciation. Keep visiting 🙂
      – Ankit

  10. Reginald Chan says:

    Hi Ankit,

    Well done my friend. Okay I really dig into your method 1. Haha! Smart 🙂

    SEMrush is a no brainer for those who are serious in putting SEO in front. That’s period!

    Other than that, you should consider Scribe by CopyBlogger. It works like SEMrush but with a twist. It checks your whole website.

    Pros and cons.

    Other than that, good stuffs man!

  11. Gaurav Gupta says:

    Very informative Article … Great Analysis for Keyword . I want to ask one thing how to find High CPC keywords . any Tool ??

    1. Ankit Singla says:

      Many great tools are there in the market but I found SEMrush the best.

  12. Hi Ankit, it was a nice and informative article. I really appreciate your effort in writing such a clean and detail article. Good Job, Keep it up !

    1. Ankit Singla says:

      Thanks Mohammad. Keep visiting for more articles 🙂

  13. Hi Ankit

    Really learnt a lot. I have never heard of the concept called Keyword difficulty. You made the concept easy to grasp and the methods were so great.

    There are lot of keywords that are highly competitive and difficult for people to rank among the first to searches so this will be a good resource to use such tactics to rank well on google. Thanks for sharing

    1. Ankit Singla says:

      Hi Ikechi,

      Welcome to my blog and I’m glad that you liked the article.

      Knowing keyword difficulty is very important for any online business. One can’t simply target any keyword without checking its difficulty first. This is the first and most important step of success for bloggers or internet marketers to rank high in search results.

      Thanks for your comment, Ikechi and keep visiting.

      Regards,
      – Ankit

  14. FINDING PERFECT KEYWORDS…these are the words a common blogger is asking to every SEO geek today. And even after explaining them correctly, their questions doesn’t end and from now, your guide is gonna be my prime reference. The simplicity with which you’ve presented these methods, I can say that you’re definitely the future Darren Rowse! 😛

    Hope my appreciation is admired!

    Regards,
    Divyansh

    1. Ankit Singla says:

      Thanks for the honor Divyansh. It means a lot to me. 😀

  15. This is what I was trying to see some where on site, Today I find it out anyway on you site. Today I came to know about how to write good keyword. You talk about importance of keyword. How can you analyze the keyword for page using tools. This article help me in and out in writing the keyword for any web pages. Now I am good follower of your site. I am trying all your tips and trick to apply on my site.

    1. Ankit Singla says:

      Glad, you liked the content. Keep visiting! 🙂

  16. Kidambi Badri says:

    OMG! What a tutorial Ankit. Simply superb. I have done this exercise several times in the past while helping a few corporate to find a domain name. At that time, they simply laughed at me and chose a domain name that satisfied their ego or decided on a name that was poetically beautiful but nonetheless not search engine optimized.

    This blog post should be seen by the so called SEO pros who have flashy websites but does not offer a single clue that they are SEO professionals. There are many such SEO companies in Nelson Manickam road in Chennai and several in Bangalore.

    Keep up your excellent blogging Ankit. Cheers.

  17. Hi Ankit,
    Really great article about Keyword Research, I was using Google Keyword Planner for this purpose.
    Thanks for writing and sharing such awesome and clean post.

    Thanks & Regards~
    ~Ajit Kumar~

  18. Idrees Khan says:

    Thanks Ankit Brother, Before i always used keywordrevealer and that shows very less results if we used keyword difficulty option. But now I will try keyword inspector of learn2rank. Thanks once again .

  19. Brilliant article @Ankit,

    By sharing this detailed article related to “Keyword Difficulty” you solved the problems of all bloggers who were facing the problem to find appropriate keyword to rank. Thanks a lot for sharing this awesome tutorial with us. Keep helping 🙂

  20. Hey bro,
    How do you make professional looking blog post images how do you add perfect arrows ??? What tool you use to make blog post images & add text ???

    Waiting for reply eagerly,

    Regards,
    Issac paul

  21. Apoorv Agrawal says:

    Hey! Ankit you got another cool yet useful stuff ! Well this was something unknown to me totally I’d no clue if this also exist never paid such heed while creating content but now I will for sure.

    Also the results in url title and text were far apart now i come to know how actually SEO works as this thing can also been seen in any of your article how smartly you make use of keywords and eliminate the difficulties !

    Happy Blogging 🙂

  22. I don’t do Keyword research Much but I target the future keywords which are going to be Searched. So prediction of keywords is also an importan factor in Keyword research.

  23. Hey Ankit!

    Thanks for this superb and helpful post.

    You mentioned almost every way to find the perfect keyword: beginners, intermediate and for professionals. I loved semrush, but can’t use it due to lack of money. But loved the finding the perfect keywords from Google, will try on that.

    Thanks bro.

  24. Hi Ankit,

    Great post on keyword research. I personally used SEMRush for a while and I’m impressed with their statistics for finding profitable keywords.

    My main tip is to focus on finding LSI keywords to outrank your competitors instead of finding keywords that are really difficult to rank for. You’ve crafted the post perfectly for newbies.

  25. Thanks for the great post Ankit, My all doubts for keyword Difficulties are clear now..
    I was using SEMRush premium Subscription but renewed this time, as even without any Paid soft one can find his exact Ranking keyword by your given Guide.

    Keep it Up bro 🙂

  26. i have lots of confusion about keyword research and how to effieciently use them for your website article. you cleared all of my doubts.
    Thanks so much.

  27. Yes, you are right . sometime keywords are really create confusion in Google adwords. Last month i am getting leads through some basic health keywords but this month there is huge competition. Is there is any method to back in the market or high bid is the only option for this?

  28. Hey! undoubtedly this one is a perfect post to understand keyword difficulty! Pleasure to read the entire article!

  29. I am really struggling to filter the low competition keywords but, it takes time even sometimes, I use high competition keywords because of time. Right now, You have introduced a new tool keyword inspector, which saves time of mine and help to find more low competition keywords.

    thanks for your sharing.

  30. It’s a perfect blog that Defines How to Do Keyword Search for your Organic Rank

  31. Syed Mushahid Hussain says:

    dear bro this is very helpful info for new bloggers most of new bloggers don’t know these things thank you for this.

    Bro my question is that I am new blogger and which of these methods should I use?

    Thanks
    Regards
    Syed Mushahid

    1. Ankit Singla says:

      Kindly follow the complete tutorial to get best results.

  32. Tonmoy Parves says:

    Hello Ankit Bro,

    Thanks a lot for this great article. Really by reading your this one article just the learn points about keywords research. Honestly as a newbie blogger before read your this article i was just trying to target only the high search volume keywords and i never check anything like this That’s why i never rank with keywords.

    BTW, Have you checked Long Tail Pro? I read an article about Long Tail Pro that if the KC (Keywords competitor) less then 30 , then we can able to rank the keywords easily.. I am trying to doing Affiliate niche blogging that’s why asking this question. Hope, you will answer

    Happy Blogging. Have a Good Week End

  33. Hi Ankit,

    Very informative article, just what I was trying to find for hours on google, now I got a idea what is this all about. I was completely unknown to all this thing. I am new to blogging, having least idea of keyword research and keyword difficulty level. I made a complete blog with 91 articles without keyword re-searching a single keyword and was wondering why website is not ranking.
    This blog in very informative.
    I have not purchased any tool like SEMRUSH or any SEO tool, but if things workout, I will buy. I have bookmarked your blog and will read more often.
    Hope will learn more things and I must say you are doing a great thing by helping new bloggers.

  34. Hey Ankit,

    I must say this is the most elaborate and the best article about finding long tail keywords. I have been struggling a lot with Long tail keywords as everyone out there was trying to push SEMrush and for most newbies with budget constraint that is not always the perfect idea

    Many bloggers did point out about Google Auto Suggest feature, however, those were not as elaborate as yours.

    I usually do not write such long comments. But yes i had to really thank you for this article.

    Thanks a lot.

  35. Hi Ankit,

    Thanks a lot for this lovely article. However i have a question for you. In this era of competition there’s most popular keywords are too competitive for beginners to rank for. So what should be an ideal strategy for Beginners? Use the lesser popular keywords with very less searches per month or select a popular keyword and use other techniques to drive traffic?

  36. This blog post should be seen by the so called SEO pros who have flashy websites but does not offer a single clue that they are SEO professionals. There are many such SEO companies in Nelson Manickam road in Chennai and several in Bangalore.

  37. Great post @Ankit!

    I am actually looking for a reliable keyword difficulty tool that can be used to bulk check a large number of keywords.

    Moz does offer one but it cost quite a bit and has 200 words daily limit.

    Do you happen to know a good alternative?

  38. Hi Ankit,

    I must say it’s a very informative post and worth the time. The way you explained and presented the keyword difficulty process is quite appreciable.

    I mostly use the first method which is a manual method because it help me to do in-depth research of keyword difficulty. Though I’m using Semrush too but you can’t figure much about Keyword difficulty.

    If you’re using Senrush regularly, you find out the problem with it accuracy. I mean, if manual method result out any keyword as difficult then you’ll find those keyword in SemRush as easy.

    More importantly, you won’t find detail of most long tail keyword in Semrush. I’ve struggled a lot in researching such metrics.

    While,Keyword Inspector is concern, it’s bit slow, you can take a cup of coffee till the result is out. But, you can’t expect much from free tool. Here, also I found problem with its accuracy.

    I also want to add one more thing to an article, that is title competition or difficulty which you can get by using exact search. It’s also one of the factor to rank an article.

    Have you tried any other tools for keyword difficulty or come up with any other research, please let me know

    Thanks for your wonderful article!

    Regards,
    Anurag

  39. SEMrush is too expensive for me. Any idea about Kwfinder and its performance and accuracy?

  40. Hello Ankit,

    Thanks for this post. Very informative and useful. As some of the have already commented, I wasn’t that aware of the importance of keywords but this post has really helped me understand that. Just so that you know that I have bookmarked this page for future reference.

    On the other hand I signed in with Learn2Rank and tried the keyword inspector but on clicking submit button nothing comes up. I tried with many keywords but nothing came up. Initially I thought it might be the browser problem so tried with IE, Chrome and Firefox but got the same result. Any idea why?

  41. Also so that you know, looks like SEMrush don’t give 30 day free trial anymore. I registered but only got to do 10 keywords and then it prompts for the pay option 🙁

  42. I’d suggest to not try for a keyword where ‘Results with allintext’ is 50% more than the ‘Total Results’. In our case the percentage is 460%, so it’s better to avoid working on this keyword.

    IN the above statement using google operators ….how to calculate the percentage of allintext results with total results.

  43. Loved that you mentioned LSI words. They are becoming more and more important for good on-page SEO and so many people don’t even think about them. I also wanted to mention there are other free plugins like Moz bar which will show you link and URL metrics for the 1st page Google results which will also help asses the difficulty. All in all great read!

  44. Method 1 was really useful and realistic… Since method 2 is also free, it would be easy for every one to have a try. Since, most good tools are premium, I was in confusion which tool to select for this, because, once bought, then if it is not giving result, we ended with loosing everything. So far, I was just using SPYFU. Thanks for the article.

  45. Hi Ankit,

    Thanks for this info it is really helpful, I don’t know much about keyword Research but recently I Published an article related to “Flipkart EID Offers” for few hours it stayed in the first page but after some time it is drop down to second page. Can u give me any suggestions for this..?

    Thanks again.. 🙂

  46. Hi Ankit,
    Here really nice article with keyword difficulty. I have one doubt from the third method you just mentioned about SEMRush tool right. Within that how can i access without furnishing details of my credit card and all.??Because i wanna to check within that how much efficient was that.

    And you told also Keyword Difficulty, Keyword Research, Competitors Analysis and helps finding Backlink Opportunities. How can you tell that the backlink opportunities. Can you please explain me….

  47. With all those paid software’s in the market doing just this, these methods
    (Google) seems to be the best way to search for relevant keyword giving more information compared to any paid software.

    Great post Ankit, you are the first one to be offering such important and useful trade secrets in SEO which most tend to hide from everyone. Thanks will keep try all the methods and update you with the results.

  48. JAGADISH PRASAD B says:

    Hi Ankit,
    Nice article for new bloggers lots of information on keyword Analysis. I am also a blogger, i am searching for these type of post to get my blog to give better performance. Can you tell me how to get backlinks to my website.

    Thank you very very much………………

  49. Jagadish Prasad B says:

    Hello ankit, Here its jagadish. I am been searching for keyword analysis from few days back. Finallye reached your blog, i will try as you says. but i have one question, i recently added my website to self-hosted wordpress site, but i dont know how to add subdomain in it. So , please help me if you know the solution. Thanks a lot for your support.

  50. Gaurav Saini says:

    Hello Ankit

    I’m searching for the same and thankfully it’s a free method so new bloggers like me take some advantage from this article without investing money in their starting phase. I’m always struggling for the low competition keyword let’s see if this method works for me.

    Thanks for sharing with us…..

  51. Thanks a lot Ankit. For past few days, I was trying hard to find a proper method to determine the keyword difficulty of a keyword and finally landed on this page. Thanks for writing such detailed article. It solves so many doubts I had in my mind.

  52. Hi Ankit,

    As you said that in your article

    “I’d suggest to not try for a keyword where ‘Results with allintext’ is 50% more than the ‘Total Results’. In our case, the percentage is 460%, so it’s better to avoid working on this keyword.”

    But i tried so many keyword in “allintext” . All the search results are 400-500% than total results. What to do plz advice.

  53. Hi Ankit
    Great post

    Question regarding this part:

    According to my experience, keywords with than or nearby ‘Total Results’ of 1,000,000 has good possibility for ranking on the 1st Page.

    If ‘Results with allinurl’ and ‘Results with allintitle’ are less than or nearby 1000 then you have high chances of ranking on the 1st page with a 2000+ words in-depth blog post

    So to clarify, if a keyword’s ‘results withallinurl’ and ‘results withallintitle’ are less than 1000 but total results are well over 1,000,000 then I should probably not target that key word right?

  54. Very informative post.
    I was not aware of this concept of “keyword difficulty.” But, you have explained the topic in detail and easy to understand language.
    I personally feel this post is going to be of great help to me for my future posts.
    Thanks for sharing.

  55. Hi Ankit

    Thanks for sharing the valuable content. DO you think there is data discrepancy with tools that shows keyword difficulty score i.e semrush and ahref has different data?

    which tool you prefer according to your experience?

  56. Hi Ankit,

    Great post!

    I really liked the tips for using Google search operators to determine keyword difficulty.

    SEMrush is a great tool as you have mentioned but not everyone can afford it.

    What is the method you personally like the most out of the 3 you have mentioned in your post?

  57. Hey Ankit,

    Great stuff man. Finding an easy to rank keywords isn’t that difficult but for finding it we need the right tool for it like SEMrush and Ahrefs. I prefer to go with LSI keywords as they are specific and more selective that really helps in ranking easily on the SERPs.

    By the way, in your post, I have found some amazing tips on finding easy to rank keywords.
    Thanks for sharing this post.

  58. Keyword difficulty is a real thing and I use KWfinder and Ahrefs to find the keyword difficulty and currently working on some long tail keywords with 20-40 difficulty.

  59. Hi Ankit thank you so much you cleared my mind about keyword difficulty earlier I was bit confused between kc and keyword difficulty by ahrefs and I really like that formula.

  60. “Amazing” is the word that describes this piece. Loaded with lots of information and tips.

    I personally use Mozbar bit with the free account. I will appreciate that you consider writing some thigh for me around this tool.

  61. Thanks for this useful information about keyword analysis.

  62. Hello, Ankit thanks to you now I can search keyword easily and correctly, thanks for sharing this informative article, keep sharing

  63. Hello Ankit and congratulations, i believe you have covered most of the techniques and tools for this use. Personally i have used only Moz and Google Keyword planner, for this purpose, but will gladly try out some of the tools you have highlighted here. Thank you for another high quality post!

  64. Hey,
    This is a Great Article. Thanks For Sharing This Information.

  65. Thanks for your nice post.

    DO you think there is data discrepancy with tools that shows keyword difficulty score i.e semrush and ahref has different data?

    which tool you prefer according to your experience?

  66. Thanks a lot Ankit. For past few days, I was trying hard to find a proper method to determine the keyword difficulty of a keyword and finally landed on this page. Thanks for writing such detailed article. It solves so many doubts I had in my mind.