11 Best Google Keyword Rank Checker Tools (2023 List!)
Looking for the best rank checker tools in the market?
A rank checker tool will show your organic search positions for your target keywords. This will help you determine the effectiveness of your SEO strategies.
How else will you improve your methods if you don’t track results?
In this post, I’ll share with you the top 10 rank checker tools that will reveal your best keywords.
Let’s get down to business.
Keyword Rank Checker Tools
- SERPWatcher by Mangools
- FATRANK Keyword Rank Checker
- What’s My SERP?
- Moz Pro
- SE Ranking
Why You Need a Keyword Rank Checker?
Other than tracking keyword positions, a rank checker will also help you discover new keyword opportunities.
You see, bloggers need to find long-tail keywords that have traffic potential but aren’t already saturated by competitors. That should give them a better chance of getting high rankings.
Using a Google rank checker eliminates most of the guesswork by identifying the organic keywords you already rank for.
For example, let’s say you already rank at position 12 for the keyword “best grammar checker.”
Focusing on that particular easier should make it easier for your site to appear on Google’s first page.
Just be sure that keyword generates a reasonable volume of traffic. Otherwise, pushing your site to page one won’t be of value to you.
Without further ado, here are the tools that can help you with this job:
The 11 Best Keyword Rank Checker Tools
1. Semrush (free 30-day trial)
Semrush is an all-in-one platform that can give you a 360-degree view of your blog’s marketing performance.
To view your organic keyword rankings, just enter your URL and click ‘Search.’
On the domain overview page, there should be a section labeled “Top Organic Keywords.” It displays the current top five keywords that your blog already ranks for.
The numbers under the “Pos.” column show the current position of your site for those keywords. In the screenshot below, it’s revealed that Semrush currently ranks at position five for the keyword “Yandex.”
From there, click ‘View full report’ for the complete list of your organic keyword rankings. Feel free to play around with the filter options to find keywords that match your preferences.
Aside from the keyword rank checker, Semrush has tons of features under the hood for SEO and digital marketing.
Click here to learn more about Semrush or get your free 30-day trial account.
2. SERPWatcher by Mangools
When it comes to usability, SERPWatcher by Mangools is among the cream of the crop.
You can quickly start tracking by entering your domain, select a target search platform, and adding your target keywords. If you have a CSV file full of keywords, you can simply drag and drop them into the tool.
After around 30 minutes, your keyword rankings should be neatly presented on this clear-cut data card. Similar to Semrush, SERPWatcher also has built-in filters you can use to spot keywords that fit certain specifications.
Click here to try SERPWatcher or get a 20% discount here.
3. FATRANK Keyword Rank Checker
If you’re looking for a free keyword rank checker, your best bet is a browser extension like FATRANK.
It’s a lightweight, easy-to-use rank checker Chrome users can install and use on-demand.
The caveat is that it only tracks your page rankings for the keywords you specify. It can’t help you if you want to unearth lucrative keyword opportunities you haven’t discovered yet.
The same can be said for a couple of other free tools that I’ll mention later.
After creating a free account, just head to your site and launch FATRANK from the extension toolbar. This will bring up the main interface where you must enter your target keyword and click ‘Check’ to begin analysis.
Take note that you can also change the country you’re trying to rank for on the right drop-down menu.
Within seconds, FATRANK will show your organic search engine rank for the keyword you specified.
Handy browser extensions like FATRANK are nice if you need quick glances at your organic keyword positions.
However, you’ll need more firepower if you want to hatch plans that will actually improve your rankings.
Ahrefs is an alternative tool that can match Semrush’s capabilities pound for pound.
It has a dedicated rank tracker tool that can provide in-depth insights on your blog’s organic keywords.
To create a new project, simply enter your blog address into the “Domain or URL” field and a name.
The next page is where you get to set the keywords you want to track for your search engine rankings. Type in the keywords on the main field and separate them with commas.
You may also refer to the list at the bottom for the organic keywords you already rank for.
Using the Ahrefs rank tracker tool is a great way to consolidate the data you want to monitor.
If you’re in a hurry, enter your domain URL from the main dashboard and click the ‘Search’ button. On the overview page, click on your ‘Organic Keywords’ metric to view your organic keywords and rankings.
To access your data fast, you can use their rank checker Firefox or Chrome extension called the Ahrefs SEO Toolbar.
Both Semrush and Ahrefs are comprehensive tools if you really want to commit to SEO.
But if you want a pure keyword ranking tracker, you should give AccuRanker a shot.
The idea is to plug in your domain, enter the rest of the necessary details, and then add the keywords you want to track. You can manually add your keywords, view keyword suggestions, or import keywords via a CSV file.
If you use Google Search Console, you may also link your account to automatically pull your keyword data.
Lucky for you, you only need to set up your domain once.
To monitor your keyword rankings, click ‘Domains’ from the main menu and choose your blog. You then have to switch over to the ‘Keywords’ tab to view your tracked keywords.
Serpstat is another platform that’s comparable to Semrush in terms of features.
The easiest way to use it is to enter your domain and click ‘Search’ from the homepage.
The “Organic keywords” section is actually one of the first data cards you’ll see on the overview page. Aside from your top five keywords, you’ll also find your search positions for each from the get-go.
To view the full list, click ‘Show all’ or navigate to ‘Keywords’ from the ‘SEO Research’ sub-menu. You can also use filters to find keywords with certain search volumes, competitiveness levels, and so on.
For in-depth details on Serpstat’s lineup of features, check out my Serpstat review or claim your 25% discount here.
If you’re looking for another premium analytics platform, Searchmetrics Research Cloud should be next on your list.
It can supply you with a host of data that gauge your blog’s SEO and content marketing performance.
Moving forward, click ‘Rankings’ on the main menu to skip to your organic search data. Your keywords should be listed under the “Top Organic Keywords” section along with your current positions.
Searchmetrics also generates a list of “Winner/Loser” keywords, which instantly reveals any recent changes in your organic keyword rankings.
Naturally, the data will be limited for users with free accounts. On the flip side, you’ll be shown a preview of other data sections, like competitor keywords, link analysis, and geography.
8. What’s My SERP
For established bloggers, these tools are great and all — but what about those who are just starting out?
If you don’t have the budget for a paid tool, you can get reliable data with What’s My SERP.
Any blogger should be able to figure out its user-friendly interface almost instantly. You simply need to type in your domain along with the keywords you want to track one by one.
You also have the option to set a region and browser platform using the drop-down menus.
What’s My SERP won’t even take you to a different page to show your positions. The tool will display the numbers right then and there.
Unfortunately, free users can only perform up to 10 searches in a day. But let’s face it — nobody needs to check their keyword rankings several times a day.
You don’t expect your search engine positions to fluctuate within a 24-hour period, right?
Besides, What’s My SERP offers its basic features for free. This means there’s no real reason for you to worry about the number of searches you’ve performed.
As a bonus, creating an account will allow you to continually track your keyword rankings without starting from scratch.
9. Moz Pro
If this isn’t your first time reading an SEO-related post, you’re probably familiar with Moz.
For starters, Moz is one of the leading authorities in the SEO industry. They can equip bloggers, marketers, and small businesses with an array of analytics tools and resources.
A Moz Pro subscription, for example, lets you monitor your website’s organic keyword rankings. You only need to configure your account once and the tool will send you automated reports with fresh insights.
As powerful as the platform is, the Moz team did a great job of designing a streamlined and user-friendly interface.
To track your keyword rankings, you’ll have to create a campaign through the assisted setup process. Some of the steps involved are picking a name, specifying target keywords, naming competitors, and more.
Right after campaign creation, give Moz 15-30 minutes to retrieve and consolidate your data. You’ll know it’s finished when the “Rankings” tab is filled with keyword data, including your search positions and page URL.
Here’s what the “Tracked Keywords Overview” section should look like in your Moz account:
Alternatively, you can use the Moz Rank Tracker tool to immediately check the keyword rankings of any website.
10. SE Ranking
As far as keyword rank tracking goes, SE Ranking is on par with heavy hitters like Semrush, Moz, and Serpstat.
Its primary focus is to keep you up-to-date with your website’s organic search visibility. You start by filling in your website details, keywords, competitors, and target search engines — nothing you haven’t already seen.
The only element unique to the SE Ranking campaign creation page is the “Search range” option.
In a nutshell, you can tell the tool to track keyword rankings up to positions 100 or 200. There are also a few advanced reporting options you can play around with.
You can see your rankings by clicking ‘Rankings’ and then choosing a view — be it “Detailed,” “Overview,” or “Historical Data.” These can be accessed from the ‘Projects’ tab on the main menu.
Since our goal is to track keyword rankings, the “Detailed” view makes the most sense. This enumerates your search positions for every individual keyword as well as their average monthly search volumes.
There are also quick filter buttons that scoop up your keywords within certain positions.
Good news — there’s one more free keyword rank checker in this list.
SERPROBOT is a simple tool that lets you check your search positions for several keywords at a time.
It cuts to the chase with only three elements on the tool: the region menu, domain field, and keyword fields. Just fill in these details and click ‘Check SERP Now’ to gain instant access to your keyword rankings.
What’s the catch?
There is none.
The keyword rankings of your website will be displayed on the right portion of the page.
You don’t even need to create an account to use the tool. A paid account, however, would be useful since it grants unlimited keywords, automatic reports, SERP history data, and more.
So, what do you think is the best rank tracker tool on this list?
The truth is, it depends on your specific goals and requirements.
Top-tier tools like Semrush (free 30-day trial) and Serpstat (25% discount) are great if you have a self-sustaining blog that can fund these investments. Small blogs, on the other hand, will do just fine with free options for short-term results.
I have an idea — why don’t you leave more tool recommendations in the comments below?
I’m sure the community will greatly appreciate your suggestions.
Good luck and thanks in advance!
Checking keyword postion is a great way to monitor our own effort. All bloggers want to get better ranking on search engine ranking page in order to get good traffic and exposure to their blog. Thus, they check their own rank to defeat their competitors.
I also use to check my keyword rank and generally I use Moonsy and Keyword Rank checker by SERPS to check my keyword ranking.
The list of Keyword ranking checker tool you have listed here are awesome, I have used almost every of them excepted SEMRush and SEO Scores android apps. I will surely give a try to them.
Thanks bro for such a great list and also for the offer of 14 days trial use of SEMRush
Thanks a lot 🙂
Checking keywords ranking is very important for all internet marketers or bloggers. I do check my keywords ranking to notice how my articles are performing in search engine rankings. If any one of my post don’t perform well, I do required changes and promote that article again and again over the time to boost its ranking in search results.
Moonsy is a great tool to check keywords ranking. Recently I started using SEMrush and it’s also a great tool which I highly recommend. The best thing I love about SEMrush is it shows all the keywords for which our site in ranking. We can start working on those keywords to further improve their SERP. This is how we can easily increase our organic traffic and of course conversions too.
Rabin, what you usually do after checking your keywords ranking? Do you work on them to boost their search engine rank position or just wait for more days to see them on top? If you further work on them, then which actions you take to improve your rankings?
I mainly build more links from internal linking to those pages and improve their social signals. I also update those pages with fresh information and reshare them on social media. This is how I get more new comments and it helps me to further improve my rankings. Looking forward to hear from you what you do in that case?
I’m glad that you liked the SEMrush offer. Do check it and don’t forget to share your experience with SEMrush here in coming future.
Yes Ankit, I always try to boost my ranking and try to overcome my competitors in the search page. For boosting my rank I try to update my blog with new keyword and also share it on social sites for giving it boost. 🙂
The building internal link that what I never tried and will try it now. Thanks for your wonderful suggestion. You are one of them from whom I am learning new things.
And yes, I will surly use SEMrush and will also share my experience here with you.
Thanks bro for your reply, I am glad that you shared some wonderful tips to get better ranking.
Thanks a lot 🙂
Thanks for your revisit.
This is really a cool idea. I also do the same. Whenever I find any of my post which is not performing well in search results, I do required editing and add more relevant content with few more LSI keywords.
It keeps by content fresh, up-to-date and informative which I can share several times on social media and blogging communities. Other bloggers mention great content on their blogs and this is how you can easily get natural backlinks too. The more links you’ll receive the higher your ranking will be.
Again, I would like to know from you, how you find new keywords to add in your content? If you ask me, I only use Google Keyword Planner and SEMrush tool to find some long tail keywords to include them into my articles. Several times I also consider Google suggestions because they are actually profitable keywords which people use to search.
I appreciate your time and value adding comment, Rabin!
Very useful post with a list of wonderful resources.
It is must to keep checking the position of keywords else one can develop a winning content strategy. In some cases it is not necessary that one use a highly searched and low competition keyword and must get a higher rank. It is possible certain other factors may stop it to move higher because Google is not bound to tell everything about the page ranking.
So it is wise to keep vigil on keywords position and keep modifying the content strategy after observing the trends of the keyword position either they are moving higher, lower or stand still for a long time.
Thanks a lot for sharing this very useful post.
Hello Muba Sir,
Thanks for your valuable comment.
I couldn’t agree more with you that we can create winning content strategy after knowing our keywords ranking.
We can optimize our articles, build more quality links and promote them even better to increase our blog posts ranking if we can know their rankings in Google. This way, blog traffic can easily be increased.
I do check top landing pages in Google Analytics and work on those articles to improve and promote them. It really helps in increase blog traffic because those articles are already performing well in search engines. So we don’t have to work harder to improve their rankings.
Again, thanks for your comment.
What a great post. Most of the tools here are free. Though I have previously used the small SEO tools because they have a complete set of SEO tools from backlink checker to others like PR and alexa checker. I have used the rank checker but not that much because I rely on writing content that I think will provide value. May be I am a cave man but I don’t really SEO my articles except for the basic Yoast sett up. So far its been good but as you have shown in the SEMrush you can do more than just checking the rank I am thinking I need to try that out.
Moreover SEMrush as you said gives you chance to outgrow your competitor which is really good and necessary if you wish to excel in your business. So The key takeaway from your post is that I am suing SEMrush as you have suggested its the best rank checker and a complete tool for SEO personnel and bloggers.
Hi Swadhin, welcome back to my blog 🙂
No doubt small SEO tools have some pretty interesting tools which every blogger must use. I mainly use Plagiarism Checker by Small SEO tools. It’s a great free tool available in the market.
Writing great content really helps in getting higher rankings but one must be curious to know how his content is performing in search rankings and that’s why checking keywords ranking is must.
For PR and Alexa rank checking, I use SEOQuake extension which shows many other matrices too like number of indexed pages, social signals etc.
SEMrush is a great tool which I’m personally using for keyword research, backlink analysis, site Audit and full competition analysis. It helps me to make my plans and to do list based on the research. Later I can perform activities to reach my online business to the next level.
BTW, what you think why knowing keywords ranking is important and how it can help a serious blogger?
For me, it helps me to keep track of my activities. How I and my content is performing so that I can work to improve the quality by adding more value to it. I keep monitoring the rankings and if it still doesn’t rank, then I keep updating the article with more useful information. I keep sharing that article on various social networks to give it a social boost. It helps my articles to perform pretty cool in search rankings. Looking forward to hear from you, how and what exactly you do for the same?
Thanks for your comment, Swadhin 🙂
Thanks for sharing these free rank checking tools. Actually I never used any tool for rank checking, I always check it manually. But now a days I am so much busy with my blog promotion and not able to check the keywords. While researching for some tool that can help me in rank checking, I found your post. Which is the best tool as per your both’s knowledge?
And conversation between both of you helped me a lot.
Very solid list Ankit. I am a big SEMRush fan. I use it to check keywords and other information for clients, because like you said, it’s one of the better sites out there. I find it to be super professional and just flat out about the best research site on the web. At least for bloggers who want to get their keywords and rankings down pat from a reputable source. Dude,thanks for sharing the list!
Great tips Ankit. but the 1st tool SEO SERP Workbench was not worked for me. will try other tools for sure. is there any tool to check bulk keywords with country based google searches? I used some tools like small seo tools but there was not accuracy.
Really it is very informative post for keyword rank checking tools. Usually I check manually incognito window in chrome. Thanks
It is a very informative post and there are lots of tools for Google keyword rank checker I really appreciate them. I check to out your all tools as you explain in this post like as small SEO tools, rank checker etc.I will try it.
Thanks a lot for sharing this tools here.
I am using Rank Checker Firefox extension and it was really helpful. But as of the moment, I rely more on Google Keyword Tool and checking the keywords on SERP to see the competition.
I use SEMRush. It’s awesome. I had also tried using SEO serp workbench and Small SEO tools. I din’t find SEO serp workbench as attractive as Small SEO tools. Small Seo tools was very easy to use. But, now i have been using SEM rush from past couple of months. And I think it’s better compared to other tools.
Hi Ankit Bro!
Thanks for this informative and amazing post.
SEO is an important part of blogging and also an solid source of traffic. Keyword research tools are what everybody is looking for. But sadly, most of these are damn costly to start off with.
Thanks for these free tools, gonna help me and all the other bloggers too.
Thanks for such practical useful things. I want to increase google position but I am not able to decide which keywords to use. I want to use long trail keywords as you suggested in previous posts. But whatever keywords I think has more competition.
How to go further with that. Please suggest.
Woo nice post again this time it’s more uselful for me as it elaborates how to beat competitor getting clear idea on how to do.
I wonder I was only aware of small seo tool but the rest of the tool mentioned does work well moreover I was not are of semrush and also about searching of keywords if it makes any sence but it does help to improve the site also helps to rank keywords too.
Have a greatblogging time
I generally use serp rank checker and GWT to check the rankings of my keyword, and I think they are enough for me at the he starting point of my blog. But after reading your post, I think I have to go with SEO scores android app. It looks more beneficial for me, coz I am addicted user of android phone 🙂
Thanks for sharing details of the android app to check keywords ranking.
I thought to buy Magic rank tracker and while stumbling upon i found this post 🙂 Now i guess i dont need to get that tool because your post helped me 🙂
Thanks for the post
SEO Scores Android App..!! Finally making use of my Android device for some good purpose..Thanks a lot Ankit for this Awesome App 🙂
Great article as always. Liked it very much.I also use many rank checker tools like SEO SERP Workbench but After getting your post,I got lots of different-different Google keyword rank checker tools.It is very useful for me all blogger. I will pass it with my all follower.
Thanks so much for putting together this useful post!
Keyword is one of the most important factor in today’s Seo Strategy. I am also continuously check my keyword rank. You have listed number of keyword checker tool, these very use full to me and i think this is also very use full for everyone who want check his keyword position.
Thanks for sharing the list.
keyword position checker tool show your effort in search engine ranking terms. sometimes when we see our keyword position lower then we work hard to improve its ranking.
Hi, thanks for sharing such an aweosme information and yes keyword means a lot when it comes to SEO and you have provided a great value here. because keyword checking tools are neccassary for every webmaster if they are Serious about their Blogging Business ! Thanks Again !
Tools make the task lot easier. Thanks for commenting Syed 🙂
Hey Ankit Great Post and i Mostly like to Use Semrush or Small SEO tools to Check Keywords Ranking these both Tools are Great.
The SERP Snippet Preview Tool is a simple, up-to-date tool that we’ve created to help you write optimized Title Tags and Meta Descriptions. Helping you to increase your organic click-through rate.
Thanks John. I’ll check this tool.
All these tools are very nice, but I’m looking for a free tool to check a lot of keywords for a website.I used to use MOZ free trial but ended and now I use semalt but I don’t know how good it is yet. Anyone tried semalt? I registered with them for free and it seems a good tool, can I count on its results?
Never tried before. Hopefully will do in future.
Its really great article about keyword checker tools. You have mentioned the tools that are most popular and best for checking keyword rank. I am using Small SEO tool for keyword rank checking, the important thing about this tool is that this is free to use.
Thanks for sharing such a great article with us.
Checking keyword ranking is the most important part of SEO because It tell us that how much we are growing. Right?
Imagine, we are working hard to rank for a keyword and we don’t have any tool to track our rankings.
It would be something like Shooting arrow in the air. Right? 😀
So keyword rank tracker is the most important part of SEO.
And I’ll definitely try these tools. Generally I use SERPs.com rank checker tool. It is much more accurate than any other keyword rank checker tool.
Generally most of the tools allow us to check rankings in a particular country But though this tool, I can easily check keyword rankings in all other countries.
So, Thanks once again.
Happy Blogging 😉
Hey Ankit, I have tried SEO SERP Workbench (version 1.2.1) but it always show No results.
Try adding some of the sites below.
However When I search same keyword directly on google (incognito mode), my website is on 5 number. Can you please check if SERP Workbench work or not?
Very nice site with some tips i can use. I have a question- is there a way to check keyword rank checking from google search bar?
Hey Ankit Great Post and i Mostly like to Use ahrefs to Check Keywords Ranking their Tools are Great.
Awesome post as always. Liked it very much. I also use many rank checker tools like Ahref, Woorank but After getting your post, I got lots of different-different Google keyword rank checker tools. It is very useful for me all blogger. I will pass it with my all follower.
Thanks so much for putting together this useful post!
Thanks & Regards!
You’re welcome, Priya!
Thanks a lot, Ankit for sharing this article, It really helped me choose the best tool for tracking my keywords ranking on SERPs.